(01) Strategy
Marketing strategy
Niche, Competitor, and Positioning Analysis
Identifying the Target Audience (Segments, Pain Points, Triggers)
Developing a Unique Selling Proposition (USP)
Building a marketing funnel (from reach to sale)
Developing acquisition channels (SMM, targeting, influencers, content)
KPIs and performance measurement system
Scaling plan
Brand strategy
Brand platform (mission, values, tone of voice)
Market positioning
Brand image development
Brand archetype
Communication strategy
Brand architecture (if needed)
Identity development direction
Communication strategy
Content Structure
Key Brand Messages
Content Formats (Reels, expert content, lifestyle, etc.)
Warm-up Strategy
Building Trust
Addressing Audience Objections
Content strategy
Category
Content Plan
Visual Concept
Video Formats
Scripts for Reels
Hypothesis Testing Plan
(02) Promotion
Comprehensive SMM
Content plan development
Copywriting
Creating Stories and posts
Reels (scripts + editing)
AI-generated content (as needed)
Account management
Posting
Responding to Direct Messages (upon agreement)
Building an Instagram sales funnel
KPIs and analytics
Hypothesis testing
Strategy adjustments
SMM support
Consulting support
Content editing
Strategy assistance
Page analysis
AI-generated content
Specific tasks
Targeted advertising
Product Analysis
Funnel Setup
Creative Development
Copywriting
Campaign Launch
A/B Testing
Optimization
Analytics
Scaling
Support
Additionally:
Account Structure Setup
Pixel Setup
Working with Lookalike Audiences
Creating UTM Tags
Setting Up an Ad Network (if needed)
Sales Marketing
Building a sales funnel
Offer structure
Sales scripts
Pre-launch preparation
Product launch
Conversion analysis
Optimization
(03) Content creation
Video editing
Voiceover Editing
Dynamic Editing for Reels
YouTube Editing
Motion Graphics
Subtitles
Sound Design
Adaptation for Various Formats
Photo and video shooting
Brand Photography
Studio Photography
On-Location Photography
Product Photography
Lifestyle
Mobile Photography
Personal Photo Sessions
Professional Photography
Event Photography
AI-generated content
Neuro-photo session
Neuro-visual
AI banners
Creative generation
AI videos
AI voice-over
Avatars
AI integration into SMM
(04) Branding
Corporate identity
Logo
Color palette
Fonts
Visual identity
Guidelines
Social media templates
Influencer marketing
Selecting bloggers
Audience analysis
Reviewing statistics
Developing technical specifications
Monitoring integrations
Analyzing results
Building long-term partnerships